Video
How to write a Google Business Profile description that gets more customers
Open with your business name, category and location so Google and ChatGPT can read it cleanly. Then list the areas you serve and your services inside the first 250 characters, since that is all Google shows before More. Finish with a trust line, your license number and your offer.
Step by step
What the video shows
- Go to Edit profile, then Description.
- First line: business name, category and location.
- List every area you serve, then your services. Google shows only the first 250 characters before the More link.
- Add a line that builds trust.
- Add your license number. In the video it is called the strongest line a trade has, because it is a verification signal.
- End with your offer, for example 24-7 emergency roofing.
Transcript
Full transcript
Here's a quick SEO tip to start getting more customers on Google. Step one, go to edit profile, go to description. So first line, you want to have your business name, your category, and your location.
This is a fact so ChatGPT and Google can read it cleaner. Then list all of the areas you serve, and then your services. Then you want to put the services because Google only shows the first 250 characters.
So you can see here, we have the services, and then you have to click more to see the rest of it, which in turn gets them to read more about your business. Then you have a line to build some trust, so every job gets clean workmanship. Then you add your license number, and this looks best for the trades.
The reason you add your license number is because this is a verification signal with Google, and it's the strongest line a trade has. Then at the end, you have your offer, 24-7 emergency roofing. I hope this converts you more customers, and follow for more SEO tips.
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